Impact Filmmaking for Social Justice

19th January Webinar

Les FIFDH Impact Days se déroulent intégralement en anglais.

Now in its 5th edition the FIFDH Impact Days programme kicks off on January 19th from 3pm-6.30pm CET with its annual public webinar on Impact Filmmaking for Social Justice.

This year we ask: Who gets to tell which stories? Who gets access to which resources to do so?

Ethics and accountability
 in filmmaking are a hot topic within the documentary community, with a growing call for fair practices. The younger field of impact production, with its mission to create long-lasting change through cinematic and often character-driven storytelling, should absolutely be playing by the same rules. With some of the leading figures in the field, this webinar will take you through best practices for ethical non-fictional storytelling - from development right through to impact production.

The webinar will feature a keynote by Molly Murphy of Working Films - which has partnered with and trained over 1,250 grassroots groups and NGOs in the art of collaborating for impact, as well as a case study  From Toxic Playground to Arica - The Impact Journey of Two Films and an expert panel discussion on the ethics of funding impact.



OPENING KEYNOTE The Ethics of Impact

With Molly Murphy, Co-Director at Working Films

CASE STUDY From Toxic Playground to Arica - The Impact Journey of Two Films

With Andy Jones, Executive Impact Producer / UK Co-producer - ARICA
Moderated by Nicole van Schaik, Director of Development, Doc Society

PANEL DISCUSSION The Ethics of Funding Impact

With Sabine Fayoux Cantillo, Associate Director of Program at Chicken & Egg PicturesXimena Amescua Cuencua, Manager of Artist Programs at Firelight Media and Gerry Leonard, Director of Filmmaker Services and Impact at Working Films. Moderated by Naomi Walker, Co-Coordinator at Global Impact Producers Alliance GIPA


How do recent calls for accountability in filmmaking practices apply to those leveraging the power of documentaries to make change? This talk will explore how values of consent, care, justice and equity can guide the work of positioning films to make an impact.

More than ten years ago, a film about a Swedish toxic waste scandal led to an unprecedented transnational corporate accountability trial...another film followed then the legal case. This short film shows how an impact campaign amplified the issues raised in the two films, supporting the fight for justice of the Arica Survivors.

Every impact campaign requires satisfying the parallel interests of multiple stakeholders - which include the filmmakers, the on-screen participants and their communities, the partner organisations and activists, and the funders providing financial support for the campaign. These various interests can sometimes be at odds with one another. This panel of funders will discuss what they look for when considering support for an impact campaign, and what factors might raise some red flags for them.


Molly Murphy (she/her)

Director of Partnerships and Innovation at Working Films

Molly Murphy is Director of Partnerships and Innovation at Working Films. In her two decade tenure, she has planned and directed impact campaigns, facilitated partnerships and coordinated coalitions that have positioned documentaries to catalyze change on the biggest issues of our time. Molly has led dozens of trainings focused on leveraging the power of film to make an impact. She is part of the Documentary Accountability Working Group and on the board of Justice for My Sister, which trains non-binary, foster, and youth of color to tell stories through a gender equity. racial justice, and trauma-informed lens.

Andy Jones (he/him)

Executive Impact Producer / UK Co-producer - ARICA

Andy Jones is an experienced producer, impact producer and consultant, living and working in Newcastle in northern England through our micro-indie company Radio Film. He worked as Executive Impact Producer and UK co-producer on ARICA - a toxic waste scandal - with Laika Film in Sweden and AricaDoc in Chile, overseeing a campaign focussed on justice for survivors of the international trade in Toxic Waste.

Over the past 20 years Andy Jones has worked in various roles making documentaries all over the world. He has been a producer on major BBC series (Africa & South America with Jonathan Dimbleby), directed independent features (As Old As My Tongue, I Shot Bi Kidude), and produced and advised on impact & outreach campaigns ranging from Sorry We Missed You (Ken Loach) to Miners Shot Down (Rehad Desai). He has also produced several radio documentaries for BBC World Service (Funeral Punks, Finders Keepers) along with a whole range of partners ranging from small community groups to the United Nations. 

Nicole van Schaik (she/her)

Director of Development at Doc Society

Nicole van Schaik strategizes with filmmakers and impact producers on how to use their films as strategic tools for social or environmental change. For the Good Pitch program and Doc Society as a whole, she brokers partnerships with organizations from across civil society, including foundations, philanthropists, NGOs, brands, policymakers, activists, technology innovators and media.

Sabine Fayoux Cantillo (she/her)

Associate Director of Program at Chicken & Egg Pictures

As Associate Director of Program, Sabine oversees the design and implementation of several programs in support of women and nonbinary documentary filmmakers, including the (Egg)celerator Lab for first- and second-time filmmakers, and Project: Hatched for films reaching completion and in the process of launching an impact campaign. She also works closely with the Program Director on internal management to ensure effective and equitable practices and processes for the program department. Since 2016, she has managed a range of programs and program activities at Chicken & Egg Pictures, including the Chicken & Egg Award for advanced-career filmmakers.

Ximena Amescua Cuencua (she/her)

Manager of Artist Programs at Firelight Media

As the Manager of Artist Programs at Firelight Media, Ximena Amescua Cuenca not only manages all aspects of program development and implements for the flagship Documentary Lab, but is also in charge of the grant making initiatives, which includes the William Greaves Fund and the Impact Campaign Fund. Since 2012, she has worked in the nonfiction film industry, mostly at NGOs working at the intersection of human rights social justice and art. As an engaged Mexican director and producer, Ximena is also a Creative Capital "Taller for Latinx Artists" alumna and the director of the short documentary Juanita, which had its premiere at the 2015 Margaret Mead Film Festival.

Gerry Leonard (he/him)

Director of Filmmaker Services and Impact at Working Films

Gerry Leonard (he/him) is an Indonesian impact strategist and organizer currently based in Brooklyn, New York. He is the Director of Filmmaker Services and Impact at Working Films where he also directs the Docs in Action program that grants finishing funds for short documentaries, and the Impact Kickstart program that provides partnership and strategy development support and seed funding. Gerry brings into the field of narrative shift and culture change a background in community organizing—blending his experience in grassroots movement building and policy advocacy towards collective action and liberation.

Naomi Walker (she/her)

Co-Coordinator at Global Impact Producers Alliance (GIPA)

As one of the coordinators of (GIPA), Naomi helps impact practitioners connect with each other, and spark conversations around the issues in the field of Impact Producing. 

Previously, Naomi served as Executive Director of the Southern Documentary Fund; she worked with Doc Society as Outreach Director for Good Pitch Chicago in 2013 & 2015, and again for GPNY in 2016. Naomi spent nine years in Chicago as Engagement Consultant for ITVS, hosting over 80 documentary film screenings, followed by discussions, workshops, expos and performances.

Les FIFDH Impact Days sont organisés en collaboration avec : 

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Who is coming?

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Laura Longobardi
Resp. de l'impact et du programme professionnel
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Ana Castañosa
Responsable adjointe des Impact Days
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Sophie Mulphin 
Impact Days, Responsable programme changemaker
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Sandrine Koenig
Assistante Impact Days
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Key dates

14 octobre 2022
Délai de soumission des projets

19 janvier 2023
Webinaire pour les équipes des films sélectionnés et les observateur·trices

20 janvier 2023 
Webinaire pour les équipes des films sélectionnés

16 février 2023
Workshop pour les NGOs à Genève

12-14 mars 2023

  • Industry Programme pour les participant·es accrédité·es avec masterclasses, panels de discussion et opportunités de networking pour les réalisateur·trices et les changemakers
  • Pitch public et rendez-vous one-to-one entre équipes des films sélectionnés, ONGs et philanthropes