Programme for selected participants


Sixteen compelling documentary film projects from around the world in the late stage of production or recently finished have been selected to participate in the 2022 edition of the FIFDH Impact Days.

The creative teams behind each of these films will attend an Impact Lab, which develops through several online modules between January and March 2022. Experienced filmmakers and impact producers will help them build impact goals and strategies for their films and guide them in collaborating with NGOs and other organizations outside of the film field.

The Lab culminates with targeted meetings between the selected teams and representatives of NGOs, international organizations and philanthropists working on similar issues as those developed in the films. As a result, this will develop collaborations and joint actions and multiply their potential impact.

Programme FIFDH Impact Days 2022 - PART ONE: TUESDAY, JANUARY 25

Impact Filmmaking For Human Rights
Advancing human rights movements with non-fiction storytelling

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  • Laura Longobardi, Head of Impact and Industry, FIFDH

15:15 | OPENING KEYNOTE – Storyteller vs. Storybeing: 3 Things Filmmakers Do To Have Transformational (not transactional) Impact Campaigns

  • Ani Mercedes, Impact producer, founder Looky Looky Pictures

16:15 | CASE STUDIES – Some recent examples of successful impact campaigns

  • Nicole van Schaik, Director of Development, Doc Society

17:00 | BREAK

17:15  | What is an Impact producer and What (the hell) is GIPA?  

  • Naomi Walker, Global Impact Producers’ Network Coordinator

17:30 | PANEL DISCUSSION – How can we create a more sustainable eco-system in impact funding in these times of crisis? – Moderated by Naomi Walker -

  • Cara Mertes, Founding Executive Director, International Resource for Impact & Storytelling (IRIS)
  • Rebecca Lichtenfeld, Executive Director, InMaat Foundation
  • Rasmus Steen, Head of IMS Documentary Film, International Media Support (IMS)



Ani Mercedes

Impact Producer and Founder of Looky Looky Pictures

Ani Mercedes (Looky Looky Pictures) works with stories that go beyond empathy; that aim to participate in the transformational work of building solidarity with the communities they seek to serve. Ani and her team have implemented and advised on impact production for over 800 filmmakers, including the films CouncilwomanThrough the Night, Building the American Dream, and LIYANA. 

Nicole van Schaik

Director of Development, Doc Society

Nicole van Schaik strategizes with filmmakers and impact producers on how to use their films as strategic tools for social or environmental change. For the Good Pitch program and Doc Society as a whole, she brokers partnerships with organizations from across civil society, including foundations, philanthropists, NGOs, brands, policymakers, activists, technology innovators and media.

Naomi Walker

Global Impact Producers' Network Coordinator

As the first Coordinator of the Global Impact Producers Assembly (GIPA), Naomi is working with the GIPA Steering Committee to formalize and build capacity for the network. Previously, Naomi served as Executive Director of the Southern Documentary Fund; she worked with Doc Society as Outreach Director for Good Pitch Chicago in 2013 & 2015, and again for GPNY in 2016. Naomi spent nine years in Chicago as Engagement Consultant for ITVS, hosting over 80 documentary film screenings, followed by discussions, workshops, expos and performances. 

Cara Mertes

Founding Director of the International Resource for Impact and Storytelling (IRIS)

Cara Mertes is Founding Director of the International Resource for Impact and Storytelling (IRIS), a donor collaborative focused on supporting creative visual storytelling and narrative analysis in the public interest internationally. Previously at Ford Foundation, she served as Project Director, Moving Image Exploration, International Programs, and director of JustFilms, the foundation’s creative documentary portfolio supporting artist-led films, strengthening organizations and networks.

Rebecca Lichtenfeld

Executive Director of InMaat Foundation

Rebecca Lichtenfeld is an Emmy award-winning human rights advocate, producer and impact strategist. She has created, produced, and executed ‘creative advocacy’ projects involving filmmakers, artists, heads of state and organizers from around the globe. Rebecca is currently the Executive Director of InMaat Foundation, a US-based foundation that promotes equality and human rights worldwide for underrepresented genders and those who are otherwise marginalized.

Rasmus Steen

Head of IMS Documentary Film, International Media Support (IMS)

Rasmus Steen is Head of Documentary Film at International Media Support. IMS works with an overall vision that documentary film can contribute to social, political, or cultural change. Over the years, IMS has supported more than 180 documentary films, including 40 co-productions between international and European filmmakers. Today, IMS operates in the Arab world, Eastern Europe, Africa, Central and Southeast Asia.

The FIFDH Impact Days are organised in collaboration with:

With the support of:

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Laura Longobardi
Head of Impact and Industry


Ana Castañosa
Deputy Head of Impact Days 

Sophie Mulphin 
Impact Days Project Manager
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Rocaya Ramadhan
Assistant of Impact Days
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Who is coming?

See who else is attenting the Impact Days!